Trail company recognized at international competition

Hall Printing recently took home a certificate of merit from the Premier Print Awards put on by the Printing Industries of America for a print and graphic art self-promotion piece.

A Trail printing company beat out some international competition to earn third-place recognition in an elite contest.

Hall Printing recently took home a certificate of merit from the Premier Print Awards put on by the Printing Industries of America for a print and graphic art self-promotion piece.

The first entry in Hall’s 90 years of business was automatically entered by the Pacific Printing Industries Association after the company earned first place in its Print Rocks Awards for the same category and entry last year.

Graphic designer Marja Taussi’s “wallet-enviro card” highlights the wide range of services the small company can take on  – from folds to inserts and colour printing – and includes “coupon bills” cleverly packaged in a paper wallet.

“Winning the award means the satisfaction in the recognition of industry peers and the unabashed pride that our small business entry was selected,” she said.

The “green” entry printed on recycled paper not only made note of the company being Forest Stewardship of Canada approved but also advertised what their new digital press can do.

“I think it gives us gratification as professionals because sometimes we’re under the gun for time and money and you forget that you actually know what you’re doing and that we actually are really good at what we do,” said Ingrid Hope, who has owned Hall Printing for six of the 21 years she’s worked there.

Hope decided to invest in new technology about two years ago, feeling confident that the Trail printing shop was the biggest in the West Kootenay.

“We could have laid everybody off and gone digital and subcontracted and just had copiers but I believe in the value of print,” she said. “I wanted to keep jobs in the Kootenays so I decided let’s go forward and buy something new.”

She brought in the Ryobi Di, a digital offset press that reduces material consumption and waste in the printing process while achieving clean prints.

The Premier Print Awards competition recognizes the highest quality printed pieces in various categories from around the world. Each year, the most worthy pieces among the approximate 3,000 entries receive awards of recognition, certificates of merit, and the highest honor—the Benny statue.

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