The grape stomp was just one of the many attractions during Silver City Days in May. Times file photo

Trail’s Silver City Days produces another hit this year, says councillor

Revenues up, expenses down from previous year

Rainy, cool weather may have kept some folks away from Trail’s Silver City Days celebration this year — but it hasn’t dampened the spirit of city council’s lead on the project.

“It was a tremendous success,” says Coun. Sandy Santori. “It was financially successful, and the event was self-sustaining with revenue from the midway, food kiosks and sponsors.”

Council received the financial results of the annual May event at its meeting on Monday. According to the figures submitted to council, the event received $64,071 in revenue, and had $72,888 in expenses. While on paper that means the event lost $8,817 this year, Santori says the numbers can be misleading.

“That’s accounting for the use of city labour and rental of city facilities,” says Santori.

Since that’s money the city is paying itself, “it’s not additional money that we’re getting from taxpayers in order to put on the fair,” he explained.

Santori says the festival actually made more money this year from its cut of the midway sales, paid less for set up, and had sponsors cover the cost of individual events tied to the festival.

“We exceeded revenue from last year and we reduced expenditures from year before,” he told the Trail Times. “We raised enough to pay for events we wanted to bring into the community.”

Santori said the public reaction to this year’s event, despite the rain, has been positive.

“People were very impressed by the entertainment we had, the reasonable cost at the midway, and, for example, the addition of the spaghetti eating contest, which has not been done for 20 years — it was a tremendous hit.

“All in all, it’s been very successful over two years, and for becoming self-sustaining, which was our objective to start with.”

He says Silver City Days is turning into a kind of homecoming festival for Trail families.

“We’ve created an event where not only local people, but family members are coming back from Kelowna, from Kamloops, or Calgary, they’re making it a family trip, coming back home to be with family and friends.”

Santori added the governance structure has also worked well for the event, and they don’t plan to change it significantly next year. He said having different organizations focus on one event or activity, instead of having a single committee being responsible for everything, is key to avoiding volunteer burnout.

“What we attempted to do, we basically tried to apply a structure like the B.C. Summer Games or Winter Games, which Trail has hosted before,” he said. “The secret is networking with large groups that have an interest in one area- like how minor hockey did a fantastic job with the three-on-three tournament, or the Colombo Lodge’s bocce tournament — and not asking half a dozen people to do 20 things for a week.”

Santori says the goal is to continue to build the event in a sustainable way. The city’s $40,000 grant for the event wasn’t used this year, and part of that will be set aside annually to help pay for a big musical act to come to town every four or five years. They’ll also build more corporate and community sponsorships, and continue to work with city staff for marketing and public works.

The Passeggiata, or stroll along the river and Skywalk, also proved very popular. He thinks it could be spun off as a separate summer or fall event.

Santori says everything looks good for the 2018 Silver City Days, which will have a mix of new events and continuing favourites.

But ultimately, he says “the event will continue to focus on family, and focus on the community.”

Just Posted

BC senior championship: Tie breakers to decide men’s, Richter goes undefeated in women’s

Marilou’s Richter’s Penticton/Kamloops team cruises to final with perfect record.

Maglio Building Centre sold to RONA

The stores in Nelson and Trail will remain open

Firefighters extinguish early-morning blaze in Rossland

Neighbour alerted family of four, no injuries reported

Nominations open for Trail-Warfield Citizen of the Year

Award presented annually for a person or group with an outstanding record of community service

National Energy Board approves Trans Mountain pipeline again

Next step includes cabinet voting on the controversial expansion

Sledder dies near Fernie

Fernie Search and Rescue was tasked by the RCMP to respond to a sledder in medical distress

Girl heard saying ‘Help my Dad’ in suspicious radio message on Vancouver Island

Police asking for help following mysterious signals from somewhere between Comox and Sayward

Reports of rashes prompt closure of all Harrison Hot Springs pools

Public pool available after Fraser Health shut down all five mineral pools until further notice

No treatment for highly infectious measles, says doctor

10 cases of measles confirmed in Vancouver as of Friday

Two more measles cases confirmed in Vancouver

It brings the number of total cases within the city connected to the outbreak to ten

B.C. Special Olympics officially underway in Vernon

Athlete’s Oath: “Let me win. But if I cannot win, let me be brave in the attempt.”

Vancouver Aquarium wants your help to name a baby killer whale

The public helped name Springer’s first calf, Spirit, and is being asked to help with the second

Guards protest firing of fellow officers charged with assault at B.C. prison

Corrections officers demonstrated in Maple Ridge on Friday afternoon

Most Read